DAISY X MURAKAMI LIMITED EDITION COLLABORATION PLAYFUL. WHIMSICAL. BOLD. STEP INTO THE WORLD OF DAISY MURAKAMI, WHERE TWO ICONIC WORLDS COME TOGETHER. THE LIMITED EDITION COLLECTION CELEBRATES THE LONGSTANDING CREATIVE PARTNERSHIP BETWEEN MARC JACOBS AND TAKASHI MURAKAMI. A Memorable Moment at Bangkok Design Week 2026 Marc Jacobs Fragrance marks a major milestone with the exclusive preview of the Daisy Murakami Limited-Edition Collection at Bangkok Design Week 2026, taking place from 29 January – 8 February 2026. As the first global fragrance brand to become an official sponsor of Bangkok Design Week, Marc Jacobs celebrates creativity, cultural exchange, and artistic expression—while spotlighting Bangkok’s growing role on the global design stage. Playful. Whimsical. Bold. The collaboration between Marc Jacobs and Takashi Murakami brings together two iconic worlds for the first time. Daisy’s joyful charm meets Murakami’s supernatural, colorful universe in a collection bursting with imagination, vibrancy, and wonder. Re-imagined through Murakami’s signature floral language, the Daisy collection blooms into a surreal garden of smiling flowers, vivid hues, and joyful energy—where classic elegance meets contemporary pop-art fantasy. The collection features four limited-edition Eau de Parfum fragrances, each inspired by a different iconic Daisy creation and expressed through a bold color universe: • Pink – creamy floral gourmand, soft yet playful (exclusive pre-launch at BKKDW) • Yellow – bright floral fruity, radiant and joyful • Blue – fresh, juicy fruity floral with playful sophistication • Green – bold and modern, featuring a Blue Java banana accord with creamy florals Each bottle is crafted as a collectible worth owning, co-designed by Marc Jacobs, Takashi Murakami, and Coty, portraying the iconic daisy shape in a new dimension with vibrant colors and Murakami’s signature smiling flowers. Within the exclusive preview event during Bangkok Design Week 2025, the Daisy Marc Jacobs Murakami Pink will be unveiled as a Pre-Launch for the first time in Thailand, allowing visitors to experience this radiant scent before anyone else. Simultaneously, visitors can also discover and immerse themselves in all 4 limited-edition scents throughout the exhibition. When Art Blooms: Embark on the Marc Jacobs Daisy Journey at Bangkok Design Week As part of the memorable experience at Bangkok Design Week, visitors are invited to embark on the "Marc Jacobs Daisy Journey," an interactive artistic adventure that invites immersion into the atmosphere of the Old Town district, a famous cultural heritage site of Bangkok, covering a distance of approximately 1.8 kilometers. Amidst historical landmarks and reimagined public spaces, this journey will bring the blooming art of Daisy Marc Jacobs Murakami Limited-Edition to life, inviting visitors to explore and find daisies throughout the travel route. Additionally, visitors can join the fun by collecting Murakami flower cards with different scents hidden throughout the event's creative spaces. Upon collecting all 4 scents, they can unlock a special reward, fulfilling the fun and captivating charm of this special fragrance. The Daisy Journey Activity Available Date Thu 29 Jan 2026 | 11:00 – 18:00 hrs. Fri 30 Jan 2026 | 11:00 – 18:00 hrs. Sat 31 Jan 2026 | 11:00 – 18:00 hrs. Sun 1 Feb 2026 | 11:00 – 18:00 hrs. AND Fri 6 Feb 2026 | 11:00 – 18:00 hrs. Sat 7 Feb 2026 | 11:00 – 18:00 hrs. Sun 8 Feb 2026 | 11:00 – 18:00 hrs. #MJDaisy #MARCJACOBSTH #DAISYMURAKAMI #BangkokDesignWeek2026