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ใจดีสตูดิโอ

It's is not (just) a pineapple

"It is not a pineapple" - It's a nagative Thai idiom mean not good. But in this pop up exhibition we want to show how a pineapple can be more a good thing not just a pineapple by design thinking process with local people and studio to find a new posibilities for "Pineapple" A pineapple from a small village at the north of Thailand - Baan Sadet, Lampang- will take you a curious and find a posibilties for a local. If you see for a agricultre process but can it be more as a material, a design and more. Let's local studio will bring you journey to Absorb | The way of life in the local Posibilities | Find a new posibilities for develop the local Taste | A honey pineapple in a new way from Mother roaster What's do you think? Can a pineapple be a chance to a new posibilties for the local? We question that can it be a better way for the local by using a design process to create a value from the basic thing. Can a "pineapple" be more than just a pineapple?