The art toy blind box business has surged in popularity this year, captivating consumers with its unique blend of creative design, meticulous craftsmanship, and the thrill of uncertainty. The excitement of uncovering whether the box contains a coveted figure, or a rare, limited-edition piece has fueled collectors’ frenzy, making this business model an ideal candidate for cross-industry integration. At BKKDW 2025, FabCafe Bangkok and Thai Together Co., Ltd. are taking this concept further by launching a groundbreaking blind box system featuring the beloved "Hayak" character, linked to street food vendors in Yaowarat. This collaboration offers collectors the chance to discover six exclusive Hayak figures available in both physical and XR forms. Each box not only unlocks an art toy but also digital experiences and secret discount codes for participating food stalls. This innovative blend of art, technology, and local culture creates a multi-layered, immersive experience that redefines both collecting and culinary exploration.