CASETiFY : Portable creative pieces

10 Artists Collection on 10 Districts where Bangkok Design Week 2023 is held

CASETiFY x BKKDW2023 invited 10 popular Thai artists to unleash their creativity on blank phone cases that were inspired by the theme urban‘NICE’zation and charms telling stories of 10 Bangkok districts where BKKDW programs are showing. The space on the back of the case is like a blank canvas for art, providing an open space to color and express themselves freely. The artists are excited to interpret each district in their style, to create memorabilia for Bangkok Design Week 2023, and to put their works on the extension organ of a human called a mobile phone which people carry around as an extension to their hands, and allow everyone to tell the stories of each district while with the phone case.

The 10 phone case art pieces include:

1. Charoenkrung – Talat Noi was designed by  Juli Baker and Summer who used bright colours and fun illustrations, showing the role of the district that makes art and design more accessible, and friendly which exists all around us.

2. Yaowarat – designed by Payanchana, who used the letters of the word YAOWARAT to create 8 different characters that present the unique charms of the district.

3. Nang Loeng – design by  Natthaphorn, inspired by the nostalgic feel of location like Nang Loeng Racecourse, blending the stories of community architecture with the pink-white signature colours of the old structure in the city

4. Ari-Pradipat was designed by Eaowen, regarding people as the charms of Ari – Pradipat, 

so the artist depicted minimal character illustrations of people joining the districts for various activities with an interesting story.

5. Phra Nakhon – designed by Nakrob Moonmanas, the collage artist brings various stories with a nostalgic feel and important landmarks of the district and depicts them in the artist’s signature style.

6. Phrom Phong designed by Kanith uses bright colors and lively illustrations to represent the vibrant economic hub district that is filled with multi-culture and pop culture. 

7. Wongwian Yai – Talat Phlu was designed by Jiranarong, the foodie artist who chose the signature foods of the district like chive cake, noodles, and frozen egg ice cream, and fused them into white bear character inspired by the coconut ice cream. The gimmick of the case is you can take off the case and set the bear down to take photos.

8. Bang Pho design by Pnk.ff, inspired by the visit to the Wood street and activities of carpenters in the district have been illustrated through the artist-style playful colorful characters 

9. Pak Khlong Talat – designed by Faan Peeti, the respectful fresh flower market is represented through vintage pastel-coloured flower illustrations, reflecting the district’s history as Thailand’s flower market.

10. Siam – Samyan designed by Prang Vipaluk, choosing to illustrate elements that represent the interests and preferences of young generations, reflecting the image of Siam – the Samyan district which attracts people with various interest

The Brand that believes in expressing identity through designs

CASETiFY is a world-class lifestyle brand of electronics supplies, brimming with creative DNA. As the brand’s founder and CEO, Wesley Ng used to work as a designer, so he recognizes the importance of supporting the creative community and the design-centered ideas that drive the company. This thought aligned with Bangkok Design Week; both agree and see the opportunity to support creatives and add more value to the creative industry. It also provides the space for new-generation creatives in Thailand to collaborate with a world-class brand, which is an opportunity to reach wider audiences. When art is on the phone case, it creates more accessibility for general people to own a piece of art and allows the artist to become part of the people’s everyday life. Additionally, it could inspire people to get out of the mundane and express themselves in new ways through the items of their choice.

Drop by at CASETiFY Pop-Up Store at centralwOrld department store to check out the exhibition from the 10 artists and pick up the right case for you in-store or online at  www.casetify.com

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Bangkok Design Week 2023

urban‘NICE’zation

เมือง-มิตร-ดี

4 – 12 FEB 2023

#BKKDW2023

#BangkokDesignWeek

#urbanNICEzation