Compared to neighboring areas, Saphan Khwai is a bit of a late bloomer when it comes to urbanization and, therefore, remains authentic in many ways. There’s something beautiful about the process of blooming slowly but steadily. The area is currently adapting itself, but took its time to grow, making anyone who visits experience a rich visual contrast between old and new. It creates a raw duality — emerging restaurant, cafés, bars, creative studios, etc. co-exist with local food shops and services. This sparks new sorts of inspiration for newcomers wandering the area. As a creative studio and newcomer to Saphan Khwai, Studio Marketing Materials acknowledges their fellow local inhabitants as a main source of inspiration by building further upon their existing foundation. What has been created by the strong local community before is now put through the perspective of the new generation — as they redefine the bridge between the two.